Rocket Fizz Soda Pop and Sweet Store makes a sugar-coated touchdown at Canyons Village

Adam Pena stands by a case of chocolate and delicate drinks on the new Rocket Fizz Soda Pop and Sweet Store that’s open at Canyons Village. The shop is stocked with candy treats from all around the world.
David Jackson/Park Report

A brand new confectionery retailer has the sweets for Park Metropolis.

Rocket Fizz Soda Pop and Sweet Store opened Sept. 20 at Canyons Village, and proprietor Adam Pena is able to meet the neighborhood.

“One among my targets is to make connections,” stated Pena, who additionally owns Rocket Fizz shops in Breckenridge and Vail in Colorado. “Proper now we’re the one factor that’s open in Canyons, and we wish to get the locals to return test us out, and get to study us.”



Rocket Fizz is a fast-growing sweet franchise in america, and whereas it’s a nationwide chain, all of the shops are independently owned, in line with Pena.

“It began in 2007 in Camarillo, California, and has opened greater than 100 shops within the nation,” he stated. “Up to now couple of years we began increasing into Canada.”



The Canyons Village retailer carries greater than 300 kinds of sodas, together with 70 various kinds of root beers alone, Pena stated.

“We’re the individuals who make the bacon soda, the cake and pie sodas,” he stated. “We additionally do plenty of licensing with celebrities and do Decide Wapner Root Beer and Farrah Fawcett Cream Sodas. We’re simply ending up a take care of John Wayne’s property to make a root beer.”

One among Rocket Fizz’s drinks, Moxie Soda, was created in 1885 in Connecticut, Pena stated.

“When it got here out it was referred to as an elixir, that means it was purported to remedy most cancers, blindness and issues like that,” he stated. “It was given to the troops within the trenches throughout World Warfare I, and they’d drink the Moxie as a result of it was supposed to present them superhuman energy. That’s the place the time period ‘You bought Moxie’ got here from.

Along with the assorted flavors of sodas, Rocket Fizz presents greater than 200 kinds of sweet from all around the world, Pena stated.

“We supply classics like Astro Pops, whistle pops, Necco wafers, wax bottles and all of the stuff our mother and father would allow us to have once we have been rising up,” he stated with amusing. “We even have an entire desk of Asian and European candies and fancy candies.”

After opening his shops in Colorado, Pena knew he might open a retailer in Park Metropolis.

“Our retailer here’s a little smaller than 1,000 sq. toes, and whereas it’s the smallest retailer I’ve, it’s in an awesome location,” he stated. “We’re beneath the Sundial Lodge and throughout the way in which from the Umbrella Bar. So, when mother and father exit to get a beer or some wine, their youngsters can come to the sweet store.”

Visits from youngsters and their households make Pena’s day.

“The children are at all times amazed by the sweet, however then I see mother and father see the sweet they grew up with,” he stated. “It’s so enjoyable to listen to them inform their youngsters concerning the sweet that they had after they have been rising up. It’s like they’re passing on the custom.”

Along with sweet, Rocket Fizz Soda and Sweet Store, owned regionally by Adam Pena, options greater than 300 kinds of delicate drinks, together with 70 various kinds of root beers.
David Jackson/Park Report

Pena found the chance to personal his personal Rocket Fizz Soda and Sweet Store areas after working for 20 years in big-box retail shops.

“I noticed via Rocket Fizz that I might do higher and deal with my workers higher, in addition to give a greater purchasing expertise to clients,” he stated. “One of many targets for beginning these companies was simply to deal with my workers properly.”

Pena stated his beginning wage is $16 an hour, and if workers keep for a 12 months, he purchases ski passes for them and offers them spot bonuses.

“I do know if my workers are completely happy, they may take possession of the shop,” he stated. “I’m not right here to get wealthy. I’m right here to make sufficient, and so long as the lights are on and my workers are completely happy, that’s sufficient for me. Plus, I additionally get to dwell in Park Metropolis.”

Pena opened his Breckenridge retailer in November 2019, however needed to shut three months later as a result of coronavirus pandemic.

“Despite the fact that we shut down, we stored the employees totally employed,” he stated. “We created an internet site the place our clients might place orders for supply and decide up.”

Pena opened his retailer in Vail in July 2020.

“I figured it was a nasty time, however knew individuals want sweet,” he stated with amusing. “Warren Buffett stated, ‘Sweet and alcohol are two issues which can be recession proof,’ and I consider that.”

Rocket Fizz Soda and Sweet Store at Canyons Village is at present open from midday to five p.m. however the hours will change throughout ski season.

“When the lifts open, we’ll be open from 9 a.m.-9 p.m. every single day, however which will change as issues develop,” he stated. “We could open earlier or shut later.”

Dave March, Canyons Village Administration Affiliation director of selling and occasions, stated Rocket Fizz is a superb addition to the world’s choices.

“Canyons Village continues to evolve and we’re thrilled to supply world-class lodging, new and thrilling retail alternatives, revolutionary eating choices and year-round actions for each our vacation spot friends and area people,” March stated in an announcement. “The addition of Rocket Fizz will proceed this transformation and supply a enjoyable, household expertise that every one ages can recognize and luxuriate in.”

Pena is trying ahead to Rocket Fizz changing into part of the neighborhood.

“We’d like to get entangled with fundraisers, PTO occasions and issues like that,” he stated. “We would like individuals to know that I’m right here to assist native nonprofits and develop into a neighborhood sweet retailer.”

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